Ananti Privacy Policy
Ananti Co., Ltd., together with Ananti Club Seoul Co., Ltd., Ananti Halla Co., Ltd., Ananti Gangnam Co., Ltd., Village de Ananti PFV Co., Ltd., and Joongang Tourism Development Co., Ltd. (hereinafter collectively “Ananti”) lawfully process and securely manage personal information in compliance with the Personal Information Protection Act and other applicable laws and regulations to protect the freedoms and rights of data subjects. Accordingly, in accordance with Article 30 of the Personal Information Protection Act, Ananti has established and discloses this personal information processing policy to inform data subjects of the procedures and standards for the processing of personal information and to ensure the prompt and efficient handling of related complaints.
Article 1 (General Provisions)
(1) Ananti discloses this personal information processing policy on its website so that data subjects can easily access and review it.
(2) This policy may be revised at any time in response to changes in government guidelines or modifications to Ananti’s policies.
(3) If this policy is revised in accordance with Paragraph (2), the revised policy will be announced on this website. Data subjects are encouraged to visit and review this website regularly to protect their personal information.
Article 2 (Purpose of Collection, Collection Items, Retention and Period of Personal Information)
(1) Personal information may be processed without the consent of the data subject where it is unavoidable, including for compliance with legal requirements and statutory obligations or for the execution of a contract with the data subject.
(2) Ananti processes personal information with the consent of the data subject as set forth below, and the data subject may withdraw such consent at any time.
(3) Where the data subject is a child under the age of 14, Ananti collects the minimum personal information necessary to provide the relevant service with the consent of the child's legal representative. * Required items: (Legal representative’s) Name, relationship, and contact information
| Division | Processing items | Purpose of processing | Retention period | |
|---|---|---|---|---|
| Ananti Membership (Enrollment / Withdrawal / Renewal / Change) |
Required items | Photo, name (Korean/English), address, email address, date of birth, gender, mobile phone number, relationship to the membership holder, facility usage record, return account, and depositor | Identity verification processing of membership agreements and related obligations membership registration and processing of membership changes (including renewal and termination) handling of member complaints and provision of notices and provision of facility reservation, inquiry, and usage services. | Five years after membership withdrawal |
| Optional items | Name (Korean/English), address, email address, date of birth, gender, and mobile phone number | Delivery of promotional gifts and prizes; provision of notices Provision of marketing information (including events and promotions) |
||
| Optional items | (Where a corporate representative is designated, representative information) Name, mobile phone number, corporate extension number, fax number, department, and job title |
Provision of facility reservation, inquiry, and usage services | Until membership withdrawal | |
| Member Referral (Membership Enrollment) |
Required items | Referrer Information) Name, contact information, membership information, membership number, relationship to the referrer, and address |
Verification of the referred person’s information and delivery of promotional gifts | Five years after membership withdrawal |
| Required items | Referred Person Information) Name, contact information, membership ownership history, desired membership type, and preference information |
Information on membership enrollment | ||
| Prevention of Unauthorized Transactions, including Commercial Resale |
Required items | Transaction posting information; transaction counterparty information (name and contact information); transaction terms and completion status; reservation information; membership information; and service usage records | Protection of members’ rights and interests; maintenance of the orderly operation of the membership program; prevention of unauthorized transactions, including commercial resale; verification of compliance with the Terms and Conditions identification of members in violation of the Terms and Conditions administration of sanctions and resolution of related disputes | Five years after membership withdrawal |
| Optional items | Records of sanctions (penalties) imposed | Management of Terms and Conditions violation records application of cumulative sanction criteria and resolution of related disputes | ||
| Ananti Online Membership (Registration / Withdrawal / Changes) |
Required items | Name, email address, and mobile phone number | Membership registration and use of Ananti’s online services | Until membership withdrawal (Mobile phone numbers are retained for three months after membership withdrawal.) |
| Member Referral (Membership Enrollment) |
Required items | Referrer Information) Name, contact information, membership information, membership number, relationship to the referrer, and address |
Verification of the referred person’s information and delivery of promotional gifts | Five years after membership withdrawal |
| Required items | Referred Person Information) Name, contact information, membership ownership history, desired membership type, and preference information |
Information on membership enrollment | ||
| Online Room Reservation |
Required items | User ID, password, name (Korean/English), address, email, date of birth, gender, mobile phone number, and vehicle registration number | Provision of store services and notice information, receipt of settlement payment | Until membership withdrawal |
| Optional items | Name (Korean/English), address, email address, date of birth, gender, and mobile phone number | Provision of marketing information (including events and promotions) | ||
| Online (Non-members) Room Reservation |
Required items | Name (Korean/English), email address, reservation information (stay period, room type, number of guests, hotel name, and room rate), gender, mobile phone number, check-in/check-out time, and payment information (card type, card number, expiration date, and bank account information) | Room and facility reservation, inquiry, and cancellation payment, cancellation, and guarantee of room charges provision of facility services handling of reservation inquiries and handling of customer complaints and provision of notices | Five years after the stay |
| Optional items | Name (Korean/English), email address, contact information, gender, vehicle registration number, and service requests | Provision of facility services; and provision of marketing information (including events and promotions) | ||
| Eternal Journey Online Product Services (Purchase / Payment / Delivery / Refund) |
Required items | User ID, password, name (Korean/English), email address, date of birth, gender, and mobile phone number | Membership registration; identity verification and handling of member complaints and provision of notices | Until membership withdrawal |
| Required items | Name, mobile phone number, email address, delivery address, card issuer, card number, depositor name, bank account number, account holder, bank name, Connecting Information (CI), order number, and device information (device identifier and operating system version). |
Product purchase; payment processing product delivery; refund processing and handling of customer complaints | Five years after membership withdrawal or order completion |
|
| Eternal Journey Online Vendor Management |
Required items | Company name, business registration number, password, business type, business category, representative’s name, head office address, logistics center address, bank account number, contact information of the person in charge, email address, and mail-order business registration number |
Provision of vendor services and notices and receipt of settlement payments | Five years after termination of the contract |
| Online One-to-One Inquiry |
Required items | Name, contact information, and email address | Responding to customer inquiries and improving services | Five years after completion of the consultation |
| Chat Consultation | Optional items | Name, contact information, and email address | Membership sales consultation; and provision of information on new products and marketing promotions | Five years after completion of the consultation |
| Check-in Registration Card |
Required items | Name, contact information, date of birth, and nationality | Provision of hotel, resort, and other facility services identity verification for reservations and payments and handling of customer complaints and civil complaints | One year after the stay |
| Optional items | Name, contact information, nationality, and email address | Development of new services; provision of personalized services; and provision of marketing information and advertisements, including event promotions | ||
※ Notwithstanding the retention periods specified above for each category of personal information collected, the relevant information shall be retained until the completion of the applicable investigation or inquiry where necessary to fulfill obligations under applicable laws or where an investigation or inquiry into a violation of applicable laws is ongoing.
※ Personal information may be automatically generated and collected in the course of using Internet services.
(IP address, cookies, MAC address, service usage records, access records, records of misuse, etc.)
Article 3 (Third-Party Disclosure of Personal Information)
(1) Ananti processes the personal information of the data subject only within the scope specified for the purpose of processing and provides personal information to third parties only with the data subject's consent or as required by special provisions of related laws.
(2) Ananti obtains the consent of the data subject and provides the collected information as follows.
| Disclosure / Sharing | Purpose of use | Personal information provided | Retention and use period |
|---|---|---|---|
| Ananti Club Seoul Co., Ltd. Ananti Halla Co., Ltd. Ananti Gangnam Co., Ltd. Village de Ananti PFV Co., Ltd. Joongang Tourism Development Co., Ltd. |
Provision of integrated Ananti services (including integrated reservation services for accommodations and other facilities); provision of products and services offered by the Company and its group companies; provision of information on events and other promotions; and analysis of customer information and development of services for marketing purposes | Name (Korean and English), address, date of birth, gender, email address, mobile phone number, and Ananti membership number | Five years after membership withdrawal |
| Sejong Emerson Co., Ltd. | Provision of affiliate membership benefits and discounts | Name, address, date of birth, gender, email address, mobile phone number, and membership number | From the date of consent to the collection and use of personal information until the termination of membership discount benefits or membership withdrawal, whichever occurs first |
| Eternal Journey Vendors [Expand] |
Provision of ordered products and services and fulfillment of contractual obligations customer support handling of customer complaints and processing of civil complaints | Name, mobile phone number, email address, address, and, where the purchaser and recipient are different, the recipient's information (name, address, mobile phone number, and telephone number) | Five years after termination of the contract |
(3) Ananti discloses personal information as required by applicable laws, as follows:
| Recipient | Purpose of use | Personal Information Disclosed | Legal Basis |
|---|---|---|---|
| Resort Condominium Business Association of Korea | Membership card issuance | Name of the membership holder, resident registration number, address, membership number, membership enrollment date, and membership withdrawal date | Tourism Promotion Act |
| Korea Golf Course Business Association | Membership card issuance | Name, date of birth, membership number, membership enrollment date, membership type, transfer date, and initial membership enrollment date | Installation and Utilization of Sports Facilities Act |
| National Tax Service | Other sales reporting | Name, resident registration number, address, email address, transaction details, transaction date, and transaction amount | Framework Act on National Taxes |
| Submission of statement of membership transfer | Name, resident registration number, address, acquisition value, acquisition date, transaction value, transaction date, and membership number | Inheritance Tax and Gift Tax Act | |
| Competent Local Government | Real estate transaction reporting | Name, resident registration number, address, contact information, information on the acquired property, acquisition amount, and acquisition date | Act on Report on Real Estate Transactions |
(4) In accordance with the Guidelines for the Processing and Protection of Personal Information in Emergency Situations jointly issued by relevant government ministries, Ananti may disclose personal information to the relevant authorities without the consent of the data subject in emergency situations, including disasters, infectious diseases, incidents or accidents posing an imminent threat to life or physical safety, or imminent property loss.
* For more information, please click *HereArticle 4 (Criteria for Additional Use and Disclosure)
(1) Pursuant to Article 15(3) and Article 17(4) of the Personal Information Protection Act, Ananti may additionally use or disclose personal information without the consent of the data subject after taking into account the factors set forth in Article 14-2 of the Enforcement Decree of the Personal Information Protection Act.
(2) In determining whether to additionally use or disclose personal information without the consent of the data subject, Ananti has taken the following factors into consideration:
A. Whether the additional use or disclosure is intended to provide better services to the data subject or otherwise realize a comparable positive value.
※ In particular, where it is intended to realize or provide the value of the original integrated benefits, such as by granting access to additional platforms.
B. Whether the purpose of the additional use or disclosure is related to the original purpose for which the personal information was collected.
C. Whether the additional use or disclosure is reasonably foreseeable in light of the circumstances under which the personal information was collected or the established practices for processing such information.
D. Whether the additional use or disclosure unfairly infringes upon the interests of the data subject.
E. Whether the necessary measures to ensure security, such as pseudonymization or encryption, have been implemented.
(3) Where personal information is additionally used or disclosed pursuant to Paragraph (1), Ananti shall add the relevant information to the “Third-Party Disclosure of Personal Information” section in Article 3 and provide notice thereof.
Article 5 (Entrustment of Personal Information Processing)
(1) To provide more efficient and improved services, Ananti entrusts the processing of personal information to the following service providers
| Trustee | Consignment work details |
| NHN KCP Co., Ltd. | Identity verification (real-name verification, mobile phone authentication, duplicate registration verification information, etc.) |
| Payment processing (credit cards, virtual account deposits, bank transfers, etc.) | |
| Invito Co., Ltd. | Transmission of SMS and MMS messages and mobile notification messages. |
| Narae Internet Co., Ltd. | Processing customer opt-outs from SMS messages |
| Narae-info Systems Co., Ltd. | Server and database maintenance |
| Garam Judicial Scrivener Office | Membership transaction reporting and registration of ownership transfers |
| Jang Jong-soon Judicial Scrivener Office | Membership transaction reporting and registration of ownership transfers |
| Hongin Judicial Scrivener Firm | Membership transaction reporting and registration of ownership transfers |
| Jangmi Logistics | Third-party logistics services |
| goodsFLOW | Shipment tracking and return collection services |
| Fresh Packing Co., Ltd. | Third-party cold-chain logistics services |
(2) When entering into an entrustment agreement, Ananti specifies in the agreement or other written documents matters concerning the prohibition of processing personal information for purposes other than the performance of the entrusted services, technical and administrative safeguards, restrictions on sub-entrustment, the management and supervision of the entrusted party, and liability, including compensation for damages, in accordance with Article 26 of the Personal Information Protection Act. Ananti also supervises whether the entrusted party processes personal information securely.
(3) If there are any changes to the entrusted services or the entrusted party, Ananti will provide notice of such changes through this Privacy Policy.
Article 6 (Destruction of Personal Information)
(1) Ananti destroys personal information without undue delay when such information is no longer necessary, for example, upon expiration of the applicable retention period or achievement of the purpose for which it was processed.
(2) Where the retention period consented to by the data subject has expired or the purpose of processing has been achieved, but the personal information must continue to be retained pursuant to other applicable laws, Ananti stores such personal information separately by transferring it to a separate database (DB) or maintaining it in a different storage location.
(3) The procedures and methods for the destruction of personal information are as follows:
1. Destruction procedure
Ananti selects personal information subject to destruction upon the occurrence of a ground for destruction and destroys such personal information upon approval by Ananti’s Personal Information Protection Manager.
2. Destruction methods
Ananti destroys personal information recorded or stored in electronic files in a manner that prevents the records from being reproduced, and destroys personal information recorded or stored in paper documents by shredding or incineration.
Article 7 (Installation, Operation, and Refusal of Automatic Personal Information Collection Devices)
(1) Ananti uses cookies to store and retrieve users’ information from time to time in order to provide personalized services to users.
(2) Cookies are small pieces of information that a web server (HTTP) sends to a user’s web browser when operating a website. They may be stored on the hard drive of the user’s computer.
(3) When a user accesses the website, Ananti reads the cookies stored in the user’s browser to identify the user and provide services without requiring the user to enter additional information.
A. Purpose of using cookies: To analyze users’ visits to and use of Ananti's services and websites, popular search terms, and secure access status, in order to provide optimized information.
1. To provide differentiated information tailored to users’ individual interests.
2. To analyze the frequency and duration of visits by members and non-members in order to identify users’ preferences and interests for targeted marketing purposes.
3. To track content that users have viewed in order to provide personalized services on subsequent visits or to improve the services.
4. To provide information on the subscription period for paid services.
B. Installation, operation, and refusal of cookies: Users may accept all cookies, be notified whenever a cookie is set, or refuse all cookies by adjusting the settings under Tools > Internet Options > Privacy from the menu at the top of the web browser.
| Chrome | - Web browser: Select “⁝” in the upper-right corner > New Incognito Window (Shortcut: Ctrl+Shift+N) - Mobile browser: Select “⁝” in the upper-right corner > New Incognito Tab |
| Edge | - Web browser: Select “...” in the upper-right corner > New InPrivate Window (Shortcut: Ctrl+Shift+N) |
| Safari | - Mobile device: Settings > Safari > Block All Cookies |
| Samsung Internet | - Mobile browser: Tap the “Tabs” icon at the bottom > Turn on Secret mode > Start |
* The above procedures may vary depending on the version of the mobile operating system (OS) or the type and version of the web browser.
C. Refusing the installation or storage of cookies may limit access to personalized services.
[Notice on the Collection and Use of Behavioral Information]
Ananti may use the collected de-identified behavioral information for online advertising and other purposes through Google Analytics, Google Ads, Google DoubleClick, and Meta (Facebook) Pixel. The names and policies of marketing and web analytics service providers may change depending on the service providers’ circumstances.
| Collection technology | Recipient | Type of collection technology | Information collected | Purpose of collection |
| Google Analytics | Analytics cookies | Usage records, including session information and visit time | Visitor analysis, traffic measurement, and user behavior analysis | |
| Google Ads | Analytics cookies | Usage records, including advertising ID, session information, visit time, and advertisement click information | Ad targeting, retargeting, and advertising effectiveness analysis | |
| Google DoubleClick | Analytics cookies | Usage records, including advertising ID, browsing history, access time, advertisement click information, and browser information | Ad targeting, remarketing, and analysis of advertisement impressions and clicks | |
| Facebook Pixel | Meta (Facebook) | Analytics cookies | Session information and browser information | Ad targeting and maintaining login status |
Data subjects may allow or block the collection of behavioral information by third parties by changing their browser’s cookie settings or through similar controls.
The information is also used to determine customers’ level of participation in various events organized by Ananti and the frequency of their visits, thereby providing differentiated opportunities to participate in such events and delivering tailored information based on users' interests.
Article 8 (Rights and Obligations of Data Subjects and Their Legal Representatives, and Methods of Exercising Such Rights)
(1) A data subject may exercise his or her rights with respect to Ananti at any time, including the right to request access to, correction, deletion, or suspension of the processing of his or her personal information.
(2) A data subject may exercise the rights set forth in Paragraph (1) by submitting a written request, email, facsimile (FAX), or other means to Ananti in accordance with Article 41(1) of the Enforcement Decree of the Personal Information Protection Act, and Ananti will take action without undue delay.
(3) The rights set forth in Paragraph (1) may also be exercised through a legal representative or an authorized agent acting on behalf of the data subject. In such cases, a power of attorney in the form prescribed in Appendix Form No. 11 of the Enforcement Rules of the Personal Information Protection Act must be submitted.
(4) The right to request access to personal information or suspension of its processing may be restricted pursuant to Article 35(5) and Article 37(2) of the Personal Information Protection Act.
(5) A request for correction or deletion of personal information may not be granted where the collection of such personal information is specifically required under other applicable laws.
(6) When a data subject requests access to, correction or deletion of, or suspension of the processing of personal information, Ananti verifies whether the requester is the data subject or his or her duly authorized representative.
Article 9 (Measures to Ensure the Safety of Personal Information)
Ananti implements the following measures to ensure the security of personal information.
1. Administrative measures: Establishment and implementation of an internal management plan; periodic review of changes to applicable laws, regulations, and internal policies; operation of a dedicated organization; and regular employee training.
2. Technical measures: Management of access rights to personal information processing systems; installation of access control systems; encryption of unique identifying information and other personal information; and installation of security software.
3. Physical measures: Access control for computer rooms, records storage rooms, and other restricted areas.
Article 10 (Personal Information Protection Manager and Department Responsible for Requests for Access to Personal Information)
Ananti is responsible for overseeing the processing of personal information and has designated a Personal Information Protection Manager and a Personal Information Protection Officer to handle complaints from data subjects, provide remedies for damages, and perform other duties related to the processing of personal information. Data subjects may submit requests for access to their personal information pursuant to Article 35 of the Personal Information Protection Act through the following contact information.
| Personal Information Protection Manager | Personal Information Protection Officer | Requests for Access to Personal Information |
|---|---|---|
| Butler Team Director Lee Gyeong-tak | Butler Team Associate Manager Oh Ik-seon | Butler Team |
| I.M Team Director Noh Si-hyun | I.M Team Associate Manager Kang Young-hoon | T. +82-2-6742-1663 E. privacy@ananti.kr |
Article 11 (Remedies for Infringement of Rights and Interests)
(1) To seek relief for infringements of personal information rights, data subjects may apply to the Personal Information Dispute Mediation Committee, the Personal Information Infringement Report Center of the Korea Internet & Security Agency (KISA), or other relevant organizations for dispute resolution or consultation. For reports of or consultation regarding other personal information infringements, please contact the following organizations:
1. Personal Information Dispute Mediation Committee: Tel. 1833-6972 (without area code) (www.kopico.go.kr)
2. Personal Information Infringement Report Center: Tel. 118 (without area code) (privacy.kisa.or.kr)
3. Supreme Prosecutors’ Office: Tel. 1301 (without area code) (www.spo.go.kr)
4. National Police Agency: Tel. 182 (without area code) (ecrm.cyber.go.kr)
(2) A person whose rights or interests have been infringed by a disposition or failure to act of the head of a public institution in response to a request made pursuant to Article 35 (Access to Personal Information), Article 36 (Correction or Erasure of Personal Information), or Article 37 (Suspension of Processing of Personal Information) of the Personal Information Protection Act may file an administrative appeal in accordance with the Administrative Appeals Act.
▶ Central Administrative Appeals Commission: Tel. 110 (without area code) (www.simpan.go.kr)
Article 12 (Amendments to the Privacy Policy)
This Privacy Policy shall take effect on July 27, 2026.